What role can academics play in solving contemporary problems? How can we break out of the cloistered world of academic journals and conferences and share research with a broad audience? How can we bring facts to the forefront of urgent issues? This interdisciplinary program provides faculty and students practical guidance on engaging the public and policy-makers via the press (print, radio, and television), social media, and other venues.

Please register online.
9:30 am - 10:15 am - Welcome and Keynote

• Scott Montgomery, Lecturer, Jackson School of International Studies and author of The Chicago Guide to Communicating Science

• Let’s be Heard: Perspectives on Working with the Media

12:20 pm - 1:50 pm Workshop 1

• Shaping a Story and Finding Your Voice, Christina Twu, Seattle Globalist

• Distilling Story from the Scientific Method, Megan Suyks, Storycrafting

S.O.C.I.A.L: Principles and Tools for Value-Creating Strategic Social Media for Business and Marketing

• Abhishek Borah, Assistant Professor, Marketing & International Business, Foster School of Business,
• Madison Sullivan, Business Research & Instruction Librarian, UW Libraries

• Data Visualization Best Practices, Jenny Richards, Senior Data Artist at Tableau

• Navigating the Path from Research to Public Policy