SEATTLE SEAHAWKS SELECT TRUMBA TO CONNECT FANS TO SCHEDULE
Trumba Connect Helps Team Put Game Schedule on Fan’s Personal Calendars
Seattle, WA, August 27, 2008 – Trumba Corporation, a developer of innovative event marketing technology, announced today that the Seattle Seahawks have selected Trumba® Connect to power a downloadable version of the team’s 2008-2009 season game schedule. Trumba Connect allows organizations to effectively publish and promote events online and create an interactive, two-way communications vehicle between themselves and their customers.
The Seahawks downloadable schedule features the ability to add games directly to the fan’s preferred personal calendaring systems including Yahoo Calendar, AOL® Calendar, Window’s LiveTM Calendar, Apple’s iCal, Google Calendar and Microsoft’s Outlook. Fans are able to set up reminders delivered via email or text message and email game schedules to family and friends.
“Trumba Connect provides the 12th MAN with a detailed schedule of all Seahawks events,” said Bill Chapin, Director of Marketing for the Seattle Seahawks. “By using Trumba Connect we empower fans to follow the Seahawks via any calendaring application of their choice.”
Using Trumba Connect, the Seahawks are able to create numerous sub-calendars for other team functions such as custom calendars for the Sea Gals events, training camp, and other team activities. It provides the team’s web developers with easy-to-use administration tools and the flexibility to add custom information to events. It also allows the team to integrate event information into their web site with a seamless appearance.
“We are excited to have the Seahawks use Trumba for their downloadable schedule. Trumba Connect’s ability to integrate events with the wide variety of methods fans use to manage their personal schedules makes this a great fit.” said Dan Hickman, CEO of Trumba. “This benefit extends even to well-advertised events such as professional football games.”
The Seahawks downloadable schedule can be found at: http://www.seahawks.com/2008scheduledownload.aspx.
Trumba Corporation is a Seattle-based developer of innovative online event presentation and content management technology that helps media companies build community around and generate revenue from “go-and-do” content. The company’s flagship product, Trumba Connect, allows organizations to embed highly interactive and customizable calendars within their websites. Trumba customers also benefit from an array of event-centric tools that include the ability to leverage user-generated content through event submission forms, create categories of calendars based on event types or geography, reverse publish online event information, drop events onto an array of personal calendaring solutions and much more. Trumba technology is used by a variety of media organizations, including The New York Times, Pocono Record, Chattanooga Times Free Press, SouthCoastToday.com, Cape Cod Times, and King 5 TV. Trumba Connect is a subscription-based software as a service (SaaS) solution. The company is privately held and backed by three of the industry’s leading venture capital firms, including Kleiner Perkins Caufield & Byers, August Capital and Oak Investment Partners. To find out more about Trumba, visit www.trumba.com.
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