Custom email banner and unsubscribe footer
What does the Include legend setting mean?
In the Email Settings page, you can add your own banner (header) and privacy/unsubscribe options (footer) to calendar and event email that is sent from your Trumba calendar. For example, you can make a banner that matches your other business email or printed letterhead, or replace the default Trumba privacy/unsubscribe statement with your own.
In the header and footer, you can use the HTML editor or your own source code to format text, add hyperlinks, insert images and lists, and more.
What you can learn in this topic
How to add a custom header and footer
These steps assume that you already published the calendar for which you want to customize calendar and event email spuds.
I haven't published my calendar yet. Show me some simple steps for doing that.
- In the editing environment, display the appropriate calendar. Click Publish.
- In the Publishing Control Panel, click the Email tab.
- If you already added the email spud you want to customize, in the Calendar Email or Event Email section, find the spud, and then click Edit Settings & Styles.
- If you haven't yet added the email spud, in the Calendar Email or Event Email section, click the button to add a new spud, select the spud you want, and then click OK.
- On the Edit Settings page, on the Settings tab, in the Email banner or Email privacy sections, type the header and/or footer text you want to use.
Use the HTML editor and/or your own source code to format text, add hyperlinks, insert images and lists, and more.
How does the HTML editor work?
The Email banner field contains an image added using the HTML editor Insert Image button. The Email privacy field contains custom HTML source code.
How do I work with the HTML editor to add my own source code?
- If you're adding your own footer information to the Email privacy section, you must include a variable for the Trumba Connect opt-out link somewhere in your footer. What are variables?
Note If you want to use the default Trumba privacy and opt-out information, leave the Email privacy section empty.
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Use the Preview button to see where you need to adjust the code. See the Tips below for more information.
- When you're finished adding custom content, click OK.
- Test your email spud by using it to send the email to yourself. Fine-tune the custom content if necessary.
Include variables for user-specific or pre-defined text
In the Email banner and Email privacy sections of an email spud, you can use variables to personalize the content for each recipient, add a link to the Trumba Connect opt-out or email abuse page, and include custom event field names.
When Trumba Connect sends the email, it evaluates each variable in the header or footer and replaces the variable with the appropriate content. For example, you can use a variable that inserts the recipient's name or email address.
Where indicated, some variables are available only for a specific type of email (event or calendar). What's the difference between calendar mail and event email?
{EmailOptOutUrl}
(Required in Email privacy if you customize that section.) Enters the URL of the page on Trumba Connect where recipients can unsubscribe from messages that are sent from your Trumba calendar (including reminders and other event email). We recommend that you use this variable as the destination of a hyperlink, for which you can create your own link text.
Example
<p>No longer want to receive these messages? <a href="{EmailOptOutUrl}" target="_blank">Unsubscribe.</a></p>
{EmailAbuseUrl}
Enters the URL of the page on Trumba Connect where people can report email abuse.
Example
<a href="{EmailAbuseUrl}" target="_blank">Report abuse.</a></p>
{custom:custom_field_name}
Available only for event email. Displays the value of a custom field that you specify.
Example: This event is for {custom:Age Restrictions}.
If the event is an all-ages event, the recipient sees: This event is for All Ages. (The field values appear as you defined them in your Trumba account.)
{SubmitterDisplayName}
Displays your name as you define it in your Trumba account settings.
{RecipientDisplayName}
Inserts the recipient's name as it appears in your email distribution list, or as the recipient enters it in the Your name field of an event action form. If the name field is blank.
{RecipientEmail}
Enters the recipient's email address.
Example: You are currently subscribed as {RecipientEmail}.
{TrumbaUrl}
Enters the URL of the home page on the Trumba Corporation website.
Tips for adding custom HTML code for email headers and footers
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Create <div> containers to keep your header or footer separate from other email content. This is also the best way to define any styles that you want to apply to the entire header or footer rather than having to define them for each paragraph separately.
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You can use any of the URL variables inside an <a href> tag as the destination for a link, so you can define your own text. For example:
<p>No longer want to receive these messages? <a href="{EmailOptOutUrl}" target="_blank">Unsubscribe.</a></p>
Tip If you use the variable as the destination of a link, include the target="_blank" property in your a tag to increase the chances that the destination page will open properly from a variety of email clients and services.
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If you add anything to the Email privacy section, your content replaces the default Trumba privacy section at the bottom of email messages. If you do not include the variable that displays the Trumba Connect opt-out link (described above), you'll get an error that prevents you from applying the header or footer.
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Test your header or footer every time you make changes. Send email to accounts that you can log in to from popular client programs and webmail services to see if your settings look the way you expect in a variety of common programs.
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Some email clients may not support CSS styles or honor properties that browsers do, such as absolute positioning. Email clients also may not support embedded JavaScript.
